What Happened

Brunswick Corporation attended the 2026 Cannes Yachting Festival, one of the events where boat makers showcase new models and take wholesale orders from dealers.

Highlights

  • Brunswick Corporation participated in the 2026 Cannes Yachting Festival.
  • Wholesale orders at the show significantly exceeded prior year figures.
  • The Navan C38 had its world premiere at the 2026 Cannes Yachting Festival.
  • Brunswick's overall wholesale sales at the event were much stronger than at the 2025 show.

Orders Ahead of Last Year

According to the company, wholesale orders taken at this year's show significantly exceeded those from the prior year.

Brunswick also said its overall wholesale sales performance at the festival was much stronger than what it recorded at the 2025 show.

New Model Debut

Among the boats on display, the Navan C38 had its world premiere at the 2026 Cannes Yachting Festival.